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Friday, December 17, 2010

PH not yet ready for tourists

According to local tourism industry players, travel warnings against going to the Philippines are not the reason why tourists won't visit the country but because of poor service and unpreparedness of the tourism sector.

“There are not enough flights, not enough seat capacity, ill-prepared marketing and the quality of accommodations is not good enough,” said Alejandra Clemente, president of the Federation of Tourism Industries of the Philippines (FTIP).

In a press conference at the Mandarin Oriental called by tourism stakeholders, Clemente said that the country is "not ready" to accommodate many tourists all at once.

According to her, there was hardly a change in tourist arrivals ever since the release of travel advisories about alleged terrorists attack in the Philippines.

Approximately 2.8 million arrivals had been recorded so far, compared to the 3 million arrivals last year.

When it comes to holiday security, Philippine National Police Director General Raul Bacalzo and Tourism secretary Alberto Lim signed an agreement that will start the creation of the Tourist-Oriented Police for Community Order and Protection Program.

The PNP Director General expressed that security issues were just one of the reasons behind low tourist arrival, saying that the government was not being aggresive enough in terms of marketing strategies. The lack of an open skies agreement with other countries also hinder any potential tourism traffic, Bacalzo said.

Former Philippine Chamber of Commerce and Industry president Jose Luis Yulo said developed countries were shifting their attention to Asia and this gave a lot of hope for the country's tourism.

“The Western world is not only looking at China, but other countries in Asia, and that’s where we should focus,” Yulo said.

Meanwhile, stakeholders said that the slogan "Pilipinas Kay Ganda" fiasco was merely a small part in the low tourism arrival in the Philippines and that in would not solve any of the industry's problems.

Marciano Ragaza, president of Travel Enterprise and former president of the Philippine Travel Agencies Association, said that DOT had promised a more “democratic process” in choosing a next slogan.

The speakers agreed that it was time to change the “Wow Philippines” slogan, which was coined by former Tourism Secretary Richard Gordon.

Margie Moran Floirendo, former president of the Davao Tourism Association and former chair of the Southern Philippines Regional Tourism Council, said that the "Wow" slogan was already "working for several years, so I feel we need a new slogan to boost our image, and to speak better to what we can sell.”

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BiyahengPinas.com thanks this source for the article:
Yap, DJ. Tourists ready for PH; PH not ready for tourists. Philippine Daily Inquirer. Posted December 12, 2010 from
http://newsinfo.inquirer.net/inquirerheadlines/nation/view/20101214-308808/Tourists-ready-for-PH-PH-not-ready-for-tourists

Wednesday, December 15, 2010

Cebu tops fastest rising destination - Google

Once again, Cebu proved to be the "Queen" of all provinces as it topped the Google's list of Fastest Rising Local Travel Destination in 2010, followed by one of the most famous beach destinations in the world, Boracay Island.

Claiming the third spot was Bohol, known for its Chocolate Hills, tarsiers, centuries-old churches and white sand beaches that are relatively untouched by civilization.

Puerto Galera, a resort town in the province of Oriental Mindoro, placed fourth in the list, beating Camarines Sur which placed fifth.

Davao came sixth, followed by a crescent shape Anawangin Cove, a pristine white sand beach located in Zambales.

Chartered city Puerto Princesa in Palawan got the eight spot followed by Batangas. On the 10th spot was a plantation and resort Villa Escudero located at the border of Tiaong, Quezon, and San Pablo City, Laguna.

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BiyahengPinas.com thanks this source for the article:
Puerto Galera 4th ‘fastest rising’ tourist spot in PH, says Google. Posted December 15, 2010 from
http://mindoropost.com/2010/12/15/puerto-galera-4th-fastest-rising-tourist-spot-in-ph-says-google/

Tuesday, November 30, 2010

'Project DOT Wiki' helps create new tourism brand

Days before his resignation from post, Tourism undersecretary Vicente Romano III started a collaboration via public demand to replace the "Pilipinas kay Ganda" campaign. Introducing: "Project DOT wiki."

The initiative was started by Romano when he posted on his personal Facebook page last Oct. 19. The website www.tourismpilipinas.com were shown step-by-step process on how to join and help the Department of Tourism (DOT) come up with a new tourism brand name.

"[We] have gotten close to 60 responses...since it was announced [and] I am now doing a matrix of assignments so as to optimize contributions," DOT officer-in-charge Evelyn Macayayong said.

Romano, who headed DOT's planning and promotions regarding the new tourism brand, admitted responsibility in the failure of the slogan and website.

"I take the rejection of the brand by the people as a vote of 'no confidence' not just for the brand, but also for the person behind it. I take full responsibility for the branding controversy, and for this reason I am tendering my irrevocable resignation," he said.

Meanwhile, a Facebook fanpage called DOT D.I.Y. (Do It Yourself) was one of the earliest results of the Project DOT Wiki. Another fanpage was created, HelpDOT, carrying the same purpose and intentions as that of the first one.

Visit www.tourismpilipinas.com to know more about this initiative.

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BiyahengPinas.com thanks the following sources for this article:
Dimacali, Tj. GMANews.TV. DOT wiki project enlists public for new campaign. Posted November 24, 2010 from http://www.gmanews.tv/story/206769/dot-wiki-project-enlists-public-for-new-campaign

Dimacali, Tj & Sisante, Jam. GMANews.TV. DOT's Romano resigns over tourism campaign fiasco. Posted November 23, 2010 from
http://www.gmanews.tv/story/206697/dots-romano-resigns-over-tourism-campaign-fiasco

Monday, November 22, 2010

DOT most likely to change "Pilipinas Kay Ganda" logo

After much controversy and criticisms on the new tourism slogan “Pilipinas Kay Ganda,” the Department of Tourism (DOT) has openly expressed plans of revision and consultation for a better slogan and logo.

Though the agency has not yet withdrawn the slogan, DOT Assistant Secretary Benito Bengzon said they are now open for suggestions for the “national branding.”

“There is nothing definite yet. What is important is that the DOT is listening to all comments and we are open to suggestions,” Bengzon said.

Shortly after the launching of the new slogan, the new logo and website of DOT were suddenly pulled out following violent comments and criticisms. The wesite www.beautifulpilipinas.com was also deactivated because of errors in its contents.

In earlier interviews, DOT Secretary Alberto Lim said he and President Benigno Aquino III will discuss issues about the new logo.

According to Lim, DOT will most likely go back to the old slogan “Wow Philippines” in case the “Pilipinas Kay Ganda” logo is scrapped.

As for Malacañang, changing the slogan is not a problem especially because of the plagiarism issue in the new logo. DOT Undersecretary Vicente Romano III has earlier denied copying Poland's tourism logo.

“The color scheme and visual elements are markedly different,” Romano said.

A few days after releasing the country's new tourism brand, Lim and other DOT officers announced that the new slogan was not final, saying that “national branding” was up for discussion.

Before such controversies arose, Aquino himself announced the new tourism logo saying that it was a perfect timing to give the country a new image, considering the travel warnings of other countries against going to the Philippines.

Aquino was even consulted by the tourism agency about the slogan and logo, and he suggested some add-ons like the tarsier and a smiling face.


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BiyahengPinas.com thanks the following sources for this article:
Israel, Dale G. Cebu Daily News. New DOT Tourism Logo, website withdrawn. (Posted November 18, 2010) from
http://globalnation.inquirer.net/cebudailynews/news/view/20101118-303893/New-DOT-tourism-logo-website--withdrawn

Jaymalin, Mayen. Philippine Star. Back to 'Wow Philippines'? DOT denies plagiarism. (Posted November 20, 2010) from
http://www.philstar.com/Article.aspx?articleId=631748&publicationSubCategoryId=63

Monday, November 15, 2010

NorthPhil Expo 2010 kicks off in Clark

One of the most anticipated travel fairs in the country, the North Philippines (NorthPhil) Tourism and Travel Expo 2010, opened its doors once again to various tourism sectors and enthusiasts last Nov. 12 at the SM City Clark, Pampanga.

Spearheaded by the Department of Tourism (DOT) regional offices, NorthPhil 2010 aims to boost the tourism industry as well as show the culture and beauty of different northern provinces.

According to DOT Central Luzon Director Ronnie Tiotuico, the gathering of industry leaders from the government and private sector would “underscore the significance of the North Philippines as a major component of the country's tourism spectrum.”

The event was highlighted by talks from by DOT Asst. Secretary Benito Bengzon, Jr., Governor Bellaflor Angara-Castillo of Aurora province, and Pampanga Governor Lilia Pineda. A number of parades and dance numbers Pangasinan State University and Zambales Performing Arts among others, served as entertainment for guests and mall-goers.

Some of the activities included presentation and talks from different organizations like the Zamboanga Resort Owners Associations (ZROA) and the Pampanga Agents and Travel Society.

Cultural presentations from the province of Tarlac, Pampanga, Cagayan Valley, and Zambales also added to the enjoyment of the guests.

For Tiotuico, developments from cities like Subic and Clark served as an “effective marketing tool.”

“[In return], the NorthPhil Expo promotes the region as a start-off point for a tour in the entire archipelago,” he said.

The expo is a project of DOT offices in Cordillera Administrative Region, Ilocos, Pangasinan, Cagayan Valley, Central Luzon, and managed by the Philippine Exhibits and Theme parks Corporation.

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BiyahengPinas.com thanks the source for this article:
The Philippine Star. NorthPhil Expo 2010 kicks off at SM City Clark today. (Posted November 12, 2010 from)
http://www.philstar.com/Article.aspx?articleId=629252&publicationSubCategoryId=87

Monday, November 8, 2010

RP says downgrade terror warnings

The Aquino administration expressed its dismay over the issuance of travel advisories, saying the United States and other allies need not worry as such threats are not seen over the past couples of days.

Travel advisories from the United States, Britain, Australia, Canada, New Zeland, and France warned its citizens of travelling to the Philippines, saying an attack may occur any time in Metro Manila and other places frequented by foreigners.

According to Department of Foreign Affairs spokesman Ed Malaya, there is no solid basis of attack and local security authorities “are not really seeing any imminent threat.”

“Our expectation...is that [these countries] will review and update their travel advisories so that it will be reflectivce of the generally peaceful conditions that we have,” Malaya said.

Because of the advisories, military and police troops were placed on heightened alert while coastguard personnels patrolled Manila Bay. Bomb sniffing dogs had also been deployed in Metro Manila's railway system and several shopping malls.

Armed forces spokesman Brigadier General Jose Mabanta said the alert was just a precaution and that nothing is out of the ordinary.

“People are [even] going about their usual business,” he said.

National police chief Director General Raul Bacalzo added that there is nothing to worry about and insisted there was no increased danger.

"There is no specific area [of attack], no specific plan, no specific group," Bacalzo told reporters.

The PNP director general said he talked with the foreign embassies and asked them the exact details of alleged terror attacks. However, none had been verified by military and police intelligence groups.

In travel advisories, they said that terrorist attacks might occur any time in Manila and in the other parts of the Philippines. Western countries had advised its citizens to be extra careful when travelling to public areas in Manila like shopping centers and airports.

The travel warnings coincided with the arrest in Manila of a member of the Abu Sayyaf, a militant group founded in 1990's. However, none of the advisories specifically named the Abu Sayyaf, or any other group.

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BiyahengPinas.com thanks the source for this article:
Agence France-Presse. Philippine Daily Inquirer. PH calls for terror warnings to be downgraded. (Posted November 4, 2010 from)
http://globalnation.inquirer.net/news/breakingnews/view/20101104-301432/RP-calls-for-terror-warnings-to-be-downgraded

Tuesday, October 26, 2010

DOT to create Crisis Management Team

A crisis management plan is being prepared by the Department of Tourism (DOT) to ensure future tourists are safe in the Philippines and that unexpected incidents can be easily dealt with.

According to Tourism Secretary Alberto Lim, the proposed Crisis Management Team will be chaired by Planning and Promotions Undersecretary Vicente Romano III.

“We have learned a lot from the last crisis,” Lim said. “Now, we need to institutionalize the team, formulate a main plan and detailed quick-response manuals as well as earmark budgets to address emergency readiness and response, risk reduction and recovery contingencies.”

Lim attended a two-day workshop on Risk Reduction and Crisis Management, along with other DOT officials, tourism industry captains, and local security experts, to have a clearer view on how to handle future crises. The workshop was facilitated by Bert van Walbeek, Pacific Asia Travel Agencies (PATA) tourism marketing and crisis communications expert.

The Director of the Strategic Planning Office of the National Security Council (NSC), Dr. Lorenzo Clavejo, said that President Aquino ordered NSC to create a National Security Policy that will make the foundation in promulgating security concerns during his term

The completed plan will serve as an integral input to the ASEAN Crisis Communication Plan being put together by the member nations.

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BiyahengPinas.com thanks the source for this article:
Oiga, Jacky Lynne A. The Manila Bulletin. DOT creating team to address crisis. (Posted October 21, 2010) from
http://mb.com.ph/articles/283505/dot-creating-team-address-crisis

Monday, October 18, 2010

NorthPhil Expo helps tourism in North Luzon

Giving a boost to the tourism industry in northern provinces, an annual travel expo is continuing to gain local and international recognition with more prospects for investments in infrastructure and development of various travel destinations.

Managed by the Philippine Exhibits and Theme parks Corporation, the North Philippines (NorthPhil) Tourism and Travel Expo has been successfully teaming up with local government units in promoting domestic tourism and foreign inbound travel as well as the improvement of tourism policies and infrastructures.

According to the Department of Tourism (DOT) Region 3 Director Ronnie P. Tiotuico, the demand for government-funded infrastructure projects and private sector investments are “partly boosted by the annual NorthPhil Tourism Expo, warranting the development of more infrastructure projects and the influx of private sector investments in the tourism facilities.”

Admitedly, DOT says Luzon provinces really need stable infrastructure to make traveling more convenient between various tourism destinations.
With the theme “Go North! A Wellspring of Diversity,” this year's expo will be held as the SM City Clark from Nov. 12 to 14. The event is also a good venue for direct interaction between exhibitors in the tourism industry and visitors from local and foreign markets.

“[This] would give us an idea of the actual market requirements that should determine the industry’s product development goals and the government’s infrastructure development thrust,” Tiotuico said.

Some of the exhibitors in the expo are representatives from various travel destinations, products and services, provincial showcases, corporate booths that over tour packages, traders’ displays of arts and crafts, souvenirs, and many food delicacies.

For more information, you can email NorthPhil Expo at northphilexpo@gmail.com or visit their website at www.northphilexpo.com.


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BiyahengPinas.com thanks the following source for this article:
The Philippine Star. Tourism expo seen to spur infra projects, investments in N. Phils. (Posted 18, 2010) from
http://www.philstar.com/Article.aspx?articleId=621791&publicationSubCategoryId=78

Monday, October 11, 2010

Double-digit growth for tourism in Noynoy's first 100 days

A report released by the Department of Tourism (DOT) shows a significant double-digit growth of 24.5 percent in the tourism industry for the month of July, successfully marking the first 100 days of the Aquino administration.

According to DOT, the increase proves that foreign nationals are more confident and enthusiastic in visiting Philippine islands among the Southeast Asian countries.

Tourists from China marked an increase of 60.16 percent on arrivals, while Taiwan had a 58.99 percent arrival increase, and 47.89 percent for Korea. DOT also noted significant increase on arrivals from the US, Japan, Hong Kong, and Australia.

Having registered more than a two hundred percent increase for arrivals in the same month, the Kalibo International Airport posted a growth of 226.49 percent with five regular chartered flights from Taipei, Shanghai, ang Korea. Other international airports in Cebu, Manila, and Clark also marked 32.63 percent, 20.67 percent, and 15.46 percent increases in visitor traffic, respectively.

Some of the tourism-related associations and attached agencies of DOT also registered substantial increase in income for the months of July to September 2010.

The Duty Free Philippines Corporation (DFPC) had an 8.67 increase or a total sales of P37.65 million in stores at the Mactan-Cebu International Airport, and NAIA Terminals 1, 2, and 3.

The Philippine Retirement Authority (PRA) had a total revenue of $7.75 million and has enrolled 931 retirees. Improving its programs and amenities, PRA now has four accredited retirement facilities, 10 private sector partners, and 16 individuals to assist in promoting the Philippine Retirement Program to potential enrollees.

On the other hand, the Intramuros Administration (IA) had a total collection of P9.96 million from rental of commercial areas, publication and souvenir sales, entrance fees and permits for the months of July and August.

Meanwhile, DOT aims for the formulation of the National Tourism Development Plan (NTPD) to provide a tourism development roadmap for both local and national government from 2011 to 2016. The department will also start the creation of tourism strategic plans for the Association of Southeast Asian Nations (ASEAN) and Asia-Pacific Economic Conference (APEC).

Aside from this, DOT is also set to implement the National Tourist-Oriented Police for Community Order and Protection, together with the Department of Interior and Local Government, the Philippine National Police, and other local government units, to secure tourists and the different tourist destinations throughout the country.

One of the program's objective is to establish a stable team within PNP that will be responsible for the deployment of tourist-oriented police officers in frequent tourist spots, trainings and seminars for tourist police, and establishment of security and assistance post for tourists.

All of these are in line with DOT's ultimate objective of doubling the visitor arrivals to the country, from three million to six million by the end of Aquino administration.

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BiyahengPinas.com thanks the following sources for this article:
Oiga, Jacky Lynne, The Manila Bulletin. Tourism shows double-digit growth in Noynoy's first 100 days in office. (Posted October 8, 2010).

Wednesday, October 6, 2010

RP hosts first Dia del Galeon

In commemoration of the Manila-Acapulco Galleon Trade, the Philippines is all set to host the first ever Dia del Galeon Festival 2010 from September 15 to October 15.

With UNESCO's proclamation that October 8 shall be celebrated as Dia del Galeon, the National Commission on Culture and the Arts (NCCA) spearheads this month-long festival in honor of the Philippines active role in one of the most significant trade routes in history.

Together with the Baler 400 Steering Committee headed by Senator Edgardo Angara, the NCCA organized several activities, workshops lectures, and seminars to help Filipinos, especially the youth, to become aware of the history of Galleon Trade.

Some of the workshops include Spanish Dances, Literature and Language Workshops, and Playwriting Workshop. Lectures like Chinese Trade in the Philippines, Lecture Tour of Heritage Collections at the National Museum, and Overview of the Galleon Trade History and the People of the Galleon are also included.

Two other countries that were involved in the trade, Mexico and Spain, also took part in the celebrations and festivities of the commemoration.

"We would like to resurrect the central feature of our history with the Dia del Galeon Festival and reunite the three continents which participated in the exchange of goods and culture," said Sen. Edgardo Angara, chairman of the Dia del Galeon Steering Committee.

The festival officially opened with the arrival of the Andalucia, a replica of the Spanish galleon, at Pier 13, South Harbor, Manila last October 6. Guests are allowed to climb on board and view the Galleon Museum.

"We are hoping Manila Mayor Alfredo S. Lim will organize school children to visit the galleon," Angara said.

"When visitors come to see the galleon, they will see how sailors lived and how they worked. Visitors will feel like they are in the real galleon and not just a replica galleon. We hope that people will enjoy the experience," said Ignacio Fernandez Vial of Fundacion Nao Victoria.

Another staff from the Fundacion Nao Victoria said that everything in the galleon today is an exact replica of the original, except for the crew quarters where they added beds to it.

UNESCO has passed a resolution declaring a “global observance” would be celebrated every October 8 each year. Dia del Galeon Festival 2010 is supported by the NCCA, National Museum, Instituto Cervantes, and the Spanish Embassy.

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BiyahengPinas.com thanks the following sources for this article:
Ong, Czarina Nicole, The Manila Bulletin. RP Hosting 1st 'Dia del Galeon' (Posted September 16, 2010) from

http://www.mb.com.ph/articles/277409/rp-hosting-1st-dia-del-galeon

Lapena, Carmela, GMANews.TV. NCCA to Hold Dia del Galeon Festival in RP.
(Posted July 16, 2010) from

http://www.gmanews.tv/story/196257/ncca-to-hold-dia-del-galeon-festival-in-rp

National Commission on Culture and the Arts
http://www.ncca.gov.ph/about-ncca/dia-del-galeon/dia-del-galeon.php

Monday, September 6, 2010

Philippine Travel Mart 2010

Organized by the Philippine Tour Operators Association (PHILTOA) and in partnership with the Department of Tourism, the 21st Philippine Travel Mart proved to be a big success as Filipinos and foreigners alike flocked SM Megatrade hall last Sept. 3 – 5, supporting entrepreneurs and owners in the travel and tourism industry.

Considered as the biggest travel and tourism trade show in the country, Philippine Travel Mart aims to promote and sell inbound and domestic tour packages to potential travelers in various regions, provinces, and top tourist destinations all over the Philippines.

“We are constantly finding ways to promote Philippine tourism. The 21st Philippine Travel Mart is the perfect venue for Filipinos to be aware of endless tourist attractions and destinations the country has to offer,” PHILTOA president Cesar Cruz said.

Resorts, hotels, airlines, and tour operators are some of the exhibitors in the event. A major attraction to visitors was the Mutya ng Davao contest, as well as free products and goods from Davao province.

Visitors were also given a sticker to be posted on their favorite pavilion. Crowd favorites were the pavilions of Ilocos Region, Bicol Region, Central Visayas Region, and CALABARZON region. Most of the visitors grabbed the opportunity to book discounted fair tickets in Philippine Airlines, Cebu Pacific, Zest Air, and SEAIR.

With Philippine Travel Mart as its flagship program, PHILTOA is known as the only association of tourism enterprises committed to promote and market domestic and inbound tourism. Founded in June 1986, its members include travel agencies, hotel, resorts, transportation companies, handicraft stores, and other tourism-oriented establishments and association.

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BiyahengPinas.com thanks the following sources for this article:

Philippine Tour Operators Association Official Website
www.philtoa.org

Philippine Travel Mart Official Website
www.philtravelmart.com

Saturday, September 4, 2010

Philippine Travel Exchange 2010

Representatives from 108 wholesale travel agents worldwide joined together to support the Philippine tourism industry through the 10th Philippine Travel Exchange (Phitex) last Sept. 2 at the Manila Hotel.

Travel wholesalers from China, Korea, Japan, Asia Pacific, North America, India, the Middle East and Europe came over to discuss business and forge deals with the local tourism sector, Tourism Secretary Alberto Lim said.


“They will do business with 194 local sellers [of tour packages], thus generating volumes of foreign visitors over the short and long term,” Lim said.


Themed as “Awesome Philippines, Awesome Scenery, Awesome Activities, Awesome Experiences,” the event welcomed the delegates in a dinner hosted by the Department of Tourism and Hyatt Hotel and Casino Manila.


Considered a marketing initiative from the government, Phitex 2010 links wholesale foreign buyers to local tourism sellers of products and services in one-on-one business meetings.


Familiarization programs for delegates about different provinces and local destinations in the country were also organized by DOT and Philippine Tours and Operators Association (PHILTOA).


According to Tourism Undersecretary Vicente Romano III, foreign wholesalers would be a significant help to “push the Philippine tourism brand in their respective countries through over-the-counter or point-of-sale promotion and other agency-driven consumer marketing schemes.”


Some of the local sellers who joined the event were airlines, hotels and resorts, tour and travel agencies, convention facilities, incentive and congress organizers, transport firms, and tourist destinations.


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BiyahengPinas.com thanks the following sources for this article:

Oiga, Jacky Lynne, The Manila Bulletin. Manila Hotel to host Phitex next month. (Posted August 14, 2010) from

http://www.mb.com.ph/articles/272353/manila-hotel-host-phitex-next-month

Ramos, Lily, Balita.ph. DOT gears up for the 10th Phitex confab. (posted August 17, 2010) from

http://balita.ph/2010/08/17/dot-gears-up-for-the-10th-phitex-confab/

Philippine Daily Inquirer. 108 big foreign travel agents to attend 10th RP Travel Exchange. (Posted August 29, 2010) from

http://newsinfo.inquirer.net/inquirerheadlines/nation/view/20100828-289325/RP-hosts-intl-travel-agents-to-boost-tourism

Monday, August 30, 2010

Philippine Tourism Stays Optimistic – DOT

The Philippine tourism industry remains optimistic despite the immediate impact of the August 23 Manila hostage drama, with the government expecting short-term negative effects on the tourism sector.

Tourism Secretary Alberto A. Lim said that the 3.3-million tourist target this year might not be met, with roughly 130,000 to 150,000 (or five percent) cut off from the total annual arrivals of Hong Kong and Chinese nationals. However, full-year sales are expected to still hold up, according to the tourism sector.

The Hong Kong government warned its citizens to avoid going to the Philippines. Lim said that positive news and good public relations for the country are really needed to bring back the tourists.

“We have to take [the Hong Kong Government decision] on the chin but at the same time we also have to do our own public relations counter-offensive,” Lim said.

Meanwhile, a number of hotels and resorts have received a large volume of booking cancellations for the months of September to October. A Manila Hotel official said that dropped bookings are 80% higher, but some establishments confirmed that they have only registered one to two cancellations so far.

Tourism sectors in Boracay and Cebu are expecting lesser number of bookings and reservations for the next three months, having reported several dropped reservations in the past few days.

Top tourist sites have noticed flagging demand. From a 90% occupancy rate in Boracay hotels down to only 50% after the incident, Boracay Chamber of Commerce and Industry President Charles Uy said.

In Shangri-La's Mactan Resort and Spa, sales and marketing director Michael Jaey C. Albaña said they now have approximately 100-room cancellations, but they still remain optimistic in year 2010.

"[This year is] still much better than 2009. Even if I include cancellations for August to October, we are still up ... around 10%. I think it’s the same for other resorts," Albaña said.

Metro Manila Hotels received varied feedbacks. Bellevue Manila registered cancellations about 80% higher compared to the past month while Sofitel Philippine Plaza and Microtel Inns and Suites had only few cancellations.

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BiyahengPinas.com thanks the following sources for this article:
Hermosa, Jessica Anne, Business World. Cancellations noted but tourism sector remains optimistic (Posted August 29, 2010) from

http://www.bworldonline.com/main/content.php?id=16804


Oiga, Jacky Lynne, The Manila Bulletin. Gov't expects short-term negative tourism effects (Posted August 24, 2010) from

http://www.mb.com.ph/node/273979/gov-t-expect


Philippine Daily Inquirer. Hostage fiasco deals big blow to RP tourism (Posted August 25, 2010) from

http://newsinfo.inquirer.net/inquirerheadlines/nation/view/20100825-288637/Hostage-fiasco-deals-big-blow-to-RP-tourism

Friday, July 2, 2010

Philippines Tourism Sustained Growth – DOT Report


Close to four million tourists visited the Philippines from January to May of this year, a 5.37% growth compared to last year's period, Department of Tourism (DoT) report said recently.

Based from the latest statistics from the DoT, Metro Manila is the most visited destination in the Philippines, with 848,518 foreign tourists staying in accomodation facilities found in the area, followed by Cebu which posted a 4.34% growth for the first five months of 2010. RP's famed beach destination, Boracay Island, landed third with 378,694 visitors from January to May, posting a 12.15% growth rate. Boracay is followed by Camarines Sur, Baguio, and Davao City.

Puerto Princesa City in Palawan posted the biggest growth rate in all provincial tourist destination with 35.12 percent. For the first five months of 2010, nearly 74,000 tourist have visited the city, primarily to see the Puerto Princesa Underground River, a consistent top candidate in the New 7 Wonders of Nature campaign.

The DoT reports also stated that a total of 80 new accommodation facilities are expected to be opened by the end of 2010 to accommodate the growing number of local and foreign tourist visiting various destinations in the country. By 2012, 57 more will be added to the total accommodation facilities in the Philippines.

In a statement, DoT Secretary Joseph 'Ace' Durano said, “The DoT has laid down the foundations for sustained growth in tourist arrivals and investments in select destinations over the past years, creating opportunities for increased local employment and harnessing entrepreneurial capabilities of local government units and the private sector to venture into and create new tourism products and services.”

Sec. Durano added that the full implementation of the Tourism Act of 2009 will strengthen the power of DoT and spearhead the development, promotion, and conservation of the tourism areas in the country.

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BiyahengPinas.com thanks the following sources for this article:
Department of Tourism. First Five Months Report – Philippine Tourism: Sustaining Growth Momentum for the Future. (Posted June 23, 2010) Retrieved June 28, 2010 from
http://www.tourism.gov.ph/Pages/IndustryPerformance.aspx

Jaymalin, Mayen, The Philippine Star. DOT reports 5.37% tourist growth (Posted June 25, 2010) Retrieved June 28, 2010 from
http://www.philstar.com/Article.aspx?articleId=587311&publicationSubCategoryId=87

Lontayao, Rommel, The Manila Times. Tourist volume up in first five months – DOT (Posted June 24, 2010) Retrieved June 28, 2010 from
http://www.manilatimes.net/index.php/news/nation/20110-tourist-volume-up-in-first-five-months--dot?fontstyle=f-smaller

Philstar.com. Tourists increase in first 5 months – DOT (Posted June 24, 2010) Retrieved June 28, 2010 from
http://www.philstar.com/Article.aspx?articleId=587262&publicationSubCategoryId=200

Friday, May 21, 2010

Pinoys Push Pedals Anew at Bike Festival Asia 2010

Filipino bikers from all over the country will again push pedals during the Bike Festival Asia 2010 to be held on May 21 – 22, 2010 at Terrazas de Punta Fuego in Nasugbu, Batangas.

The event aims to boost tourism in Southern Luzon and promote wellness and active lifestyle. This annual event is co-presented by the Department of Tourism (DoT) and Tourism Infrastructure and Enterprise Zone Authority (TIEZA) (formerly Philippine Tourism Authority).

Competition is open to all bikers age 18 - 55 years old. Interested participants may register at L.E.N. Plus Inc., Unit F, Lower Ground Floor, CT. Center Building, 520 Shaw Blvd., cor. Old Wack Wack St., Mandaluyong City. Breakfast, lunch, and afternoon barbeque will be provided for all registered participants. Registration starts on May 10 to May 17, 2010.

For more information, contact L.E.N. Plus, Inc., at (632) 532-9443 or email lenplus@pldtdsl.net.

Tuesday, May 11, 2010

A New Trail Awaits Participants of the 4th Men’s Health All-Terrain Race

Trail runners and mountain bikers will surely have their work cut out for them as they take part in the 4th Men’s Health All-Terrain Race to be held on May 16, 2010 in Nuvali, Sta. Rosa, Laguna.

The Men’s Health All-Terrain Race is the most eagerly anticipated race in the country by both mountain bikers and trail runners. It’s is also the perfect springboard for new riders and runners to try something new and to push their limit.

Participants may choose to run the 6-kilometer, 10-kilometer or 16-kilometer trail course, or ride their bikes on the 20-kilometer or the 40-kilometer route. But for those up for the challenge, there is also the option to do both the 10-kilometer trail run and 20-kilometer bike ride. Racers will be running and/or riding on pavements, dirt roads and grass lands. They will also get the opportunity to admire the view from the top of a ravine, and get wet while crossing a river on their way to the finish line.

Registration is now ongoing at Akt!v Sports and Lifestyle Centers in Trinoma and Festival Super Mall, Recreational Outdoor Exchange (R.O.X.) in Bonifacio High Street and at the Summit Media Office at the 7th Floor of Robinsons Cybergate Tower 3, Pioneer St., Mandaluyong, City. Deadline of registration is on May 12, 2010.

Good food, cool music and, great company awaits all participants as the event coincided with Men’s Health Philippines’ Fifth Anniversary celebration.

The 4th Men’s Health All-Terrain Race is co-presented by Keen and sponsored by Cherifer Premium, Emperador Light with official venue partner, Nuvali; official timer, Timex; official outfitter, AllStar; registration partners, Akt!v Sports and Lifestyle Centers and ROX and official radio partner Magic 89.9.

For more information about the event, contact Summit Media Publishing at (632) 451-8888 local 1070 or 1071, visit www.menshealth.com.ph or grab a copy of the current issue of Men’s Health, available in newsstands, bookstores and supermarkets nationwide.

Monday, April 26, 2010

Dance Xchange 2010 Emphasized Philippines’ Commitment to World Dance Community

In the hopes of creating conditions for dialogue and cooperation within the world dance community, the National Committee on Dance of the National Commission for Culture and the Arts (NCCA) again spearheaded the Philippine celebration of International Dance Day through Dance Xchange: The 2nd Philippine International Dance Workshop and Festival held last April 15 – 19, 2010 at Roxas City, Capiz.

Organized by the NCCA - National Committee on Dance, headed by Ms. Shirley Halili-Cruz, Dance Xchange aims to strengthen international dance network, showcase the unique dances of each country to facilitate cultural understanding, provide venue for interaction and facilitate learning among dancers, directors, dance teachers, and choreographers; encourage the creation of new works, and provide a platform for local and foreign choreographers and dancers to stage their works.

This year’s theme is “Cultural Connectivity through Dance”. The 2nd Dance Xchange lived up to its promise as a bigger network of top Philippine dance companies and international dance companies from Japan, Korea, Sri Lanka, Malaysia, Taiwan, Hong Kong, Singapore, England, and U.S.A. participated in the said event compared to last year.

The event also coincided with the celebration of the 109th Foundation Day of Capiz and the 62nd death anniversary of President Manuel Acuña Roxas.

The International Theater Institute (ITI) Dance Committee Chairman Neville Shulman, Conseil International de la Danse President, Prof. Alkis Raftis, and International Council of Folkloric Festival and Traditional Arts Organizations President Dr. Udomsak Sakmunwong were invited to talk about the global concerns on dance.

Dance Xchange: The 2nd Philippine International Dance Workshop and Festival is endorsed by the Department of Education (DepEd), Commission on Higher Education (CHED) and Technical and Educational Skills Development Authority (TESDA).

For more information about the event, contact the NCCA-Public Affairs and Information Office (PAIO) at (632) 527-5529, 527-2192 loc. 508, 612 to 615, email at ncca.paio@gmail.com, public_affairs@ncca.gov.ph or Ms. Shirley Halili-Cruz at (63917)529-694, or email nccadancexchange@hotmail.com. Visit the NCCA website at www.ncca.gov.ph

Sunday, April 25, 2010

3rd Siargao Gamefishing Tournament in Siargao Island Held

At least 41 anglers worldwide– 18 of them Filipinos challenged the seas of Siargao Island for the big catch during a five-day 3rd Siargao Gamefishing Tournament 2010 held last April 14 - 18, 2010 at Pilar, Siargao Island in Surigao del Sur.

Participating anglers came from Canada, China, Denmark, Germany, Poland, Japan, New Zealand, Russia, Singapore, Turkey, Taiwan, United Kingdom, United States of America and the host country, Philippines. These anglers challenged the seas of Siargao for the big catch with prizes ranging from P30,000.00 to P50,000.00 cash under the five contest categories.

Department of Tourism Undersecretary for Sports and Wellness Cynthia Carreon graced the event along wit DOT CARAGA Regional Director Leticia Tan.

The 3rd Siargao Gamefishing Tournament is sponsored by San Miguel Corporation and Cebu Pacific Air and supported by and First District of Surigao del Norte, headed by Rep. Francisco T. Matugas, local government of Pilar, Siargao Island, headed by Pilar Mayor Lucio T. Gonzales, and the Department of Tourism.

For information on how to be a part of the event, contact Atty. Gordon Uy of GoodCatch Fishing Tackle at (632)303-8677 or Ms. Zeny Pallugna, event organizer, at (63929) 6721508, email siargao_fishing@yahoo.com. Interested parties can check the Tournament website at www.siargaogamefishing.com.

Tuesday, April 20, 2010

Manila F.A.M.E. International 2010 Unfolds New Beginning

Re-inventing and transforming, Manila Furnishings and Apparel Manufacturers Exchange (Manila F.A.M.E.) International begins a new chapter in its 27-year history, as it evolves into Asia’s Boutique Show on April 22-25, 2010 at the World Trade Center Metro Manila and Philippine Trade Training Center in Pasay City.

More than just an exhibition for home and fashion lifestyle products, Manila F.A.M.E. provides its visitors and buyers a unique experience with more than the usual product selections.

This bi-annual trade show, organized by Center For International Trade Expositions And Missions (CITEM), an attached agency of the Department of Trade and Industry, expands into 4 co-located shows featuring Home Living for design-driven furniture and houseware; FashioNation for fashion forward collections of inspired fashion complements, garments, and textile; BIO-Search, a promotion of health and wellness that offers natural personal care and spa products; and ART:MNL, a sampling of Filipino contemporary paintings and sculptures.

Sticking to the show’s tradition of excellence, Manila F.A.M.E. boasts of top-notch craftsmanship with premium quality and design innovations unique to the country. As Asia’s Boutique Show, buyers are given further personalized customer service that is an extension of the world-renowned Filipino warmth and hospitality where both buyers and exhibitors are provided a venue to conduct business and build lasting relationships

In the Philippines, Manila F.A.M.E. International raises the bar for international exhibitions by being the only trade fair accredited by Union des Foires Internationales (UFI), a Paris-based association of trade fair organizers. And, as one of the longest-running trade shows for home lifestyle products in the Asia Pacific, it is a favorite sourcing destination of well-known brands such as Neiman Marcus, Jonathan Adler, Armani Casa, Ralph Lauren, Harrods, and Gucci among others.

“Through the years, Manila F.A.M.E. has never failed to give our buyers only the best that the Philippines can offer as we continuously seek new ways, new styles, and new approaches for a seamless buying experience. As we welcome our guests this April, we hope to inspire them with our expanded product offerings under 4 co-located shows: Home Living, FashioNation, BIO-Search, and ART:MNL, as I personally extend this invitation to our buyers and exhibitors alike. Be part of the evolution. See you this April,” said CITEM Deputy Executive Director and Manila F.A.M.E. Over-all Project Director, Thelma Dumpit-Murillo.

In its October 2009 edition, close to 2,000 buyers from Japan, Germany, Australia, France, Spain, United Kingdom, and the United States, visited the show where 439 world-class companies exhibited.

“We keep visiting Manila whenever Manila F.A.M.E. International is there because we like the originality; the designs are nice, there are new concepts and the standard is high. We come here for Christmas items and pottery. It is extraordinary all the time here,” enthused a buyer from Belgium.

A first time visitor from India says, “…The handicraft [in the show] is good. The quality and design are nice.”

Likewise, a buyer from Australia had good words for the show saying, “We import from all over the world and the products you have here seem to be of better quality than all the other products we have seen. We are quite impressed with it.”

This April 2010, visitors can likewise look forward to new show components such as Switch, which highlights designers’ crossing over design disciplines to show versatility, Icons, which features forerunners of Philippine design who have made it big internationally as well as daily fashion shows and design competitions.

For more information about the event, contact the Manila F.A.M.E. International Secretariat at (632) 833-1258, 831-2201 Local 240/243 (Home Lifestyle), 831.1265, 8312201 Local 203 / 226 (Fashion Lifestyle) e-mail manilafame@citem.com.ph or visit the event website at http://www.manilafame.com

Friday, April 9, 2010

Tarlac to Host Palarong Pambansa 2010

The provincial government of Tarlac will host the 53rd edition of the Palarong Pambansa to be held on April 11-17, 2010 at the Tarlac Recreational Park (TRP) in San Jose, Tarlac.

Prior to the event, a launching was held last February 18, 2010 simultaneously in four other towns -- Bamban, Concepcion, Camiling and San Manuel-- as a signal for the start of the Palaro 2010 countdown.

Tarlac province has started the counting from the 53rd day before the event as this is the 53rd Palarong Pambansa. The theme for this year is “Play for the Region, Win for the Nation”. The activity kicked off at 6:30 a.m. with all the 17 municipalities and one city in the province held a firecracker launch, simultaneous with the ringing of all church bells. This was followed by a province-wide cycling and motorcade.

The launching also introduced “Palaro” this year’s mascot. “As first time host, we mark this event with this mascot. We named “Palaro”, -- a multi-faceted yet roundly unified ball to symbolize the energy, the discipline and the verve that go with every jump, every kick and every bounce made during the games.” Gov. Yap said.

He also said that “much like Tarlac, dubbed as the melting pot of Central Luzon where diverse cultures meet and mix, mascot ‘Palaro” also represents convergence and oneness.”

The Department of Education (DepEd) and the Tarlac government also conducted a press briefing at the TRP where mechanics, security, fraud, accommodation of athletes, transportation, traffic and other matters about the competition were tackled.

Governor Victor Yap said that he was excited with the staging of the Palarong Pambansa in the province. He said that although there are some facilities that have not yet been completed, he assured that it will be done before the event. The DepEd, for its part, said that accommodations, mechanics, safety measures and other concerns were already been set.

Gov. Yap also emphasized that Palaro is a dream come true to all Tarlaquenos. “This is our chance to showcase our warm hospitality, our ability to handle the big sports event and to show not only to our countrymen but to the whole world as well the beauty of our province,” he said.

The Palarong Pambansa 2010 hopes to boost the province’s economy, especially the tourism industry. Some 25,000 guests from the country’s 17 regions are expected to attend the annual sporting event.

The 53rd Palarong Pambansa is in cooperation with the DepEd Task Force on School Sports and sponsored by Smart Communications, Inc., and SM.

For more information about the event, contact the Palarong Pambansa - Tarlac Secretariat at (6345) 6114148, (63910) 387-3956, email palaro2010@gmail.com or visit the Palarong Pambansa 2010 blog at http://palarongpambansa2010satarlac.blogspot.com/ or Tarlac Government website at http://www.tarlac.gov.ph/

Friday, April 2, 2010

Local Skimmers Head out to CamNorte for First Ultimate Regional Skim and Skate Challenge

Witness top regional skimmers battle it out for skim supremacy with ingenious moves guaranteed to be served fresh, hot and deliciously spicy during the 1st Ultimate Uragon Regional Skim and Skate Challenge and Luzon Skim Jam slated on April 3 – 4, 2010 at Bagasbas Beach in Daet, Camarines Norte.

The event is when Bicolano and Luzon skimmers and skaters will gather to compete in one of the first ever regional skim and skate challenge held in one of Camarines Norte’s Skim havens. An almost two kilometer expanse of flat, fine grey sand conveniently located 10 minutes away from the bustling town of Daet awaits skim aficionados from all skill levels.

The skate event will be held in the Bagasbas Pavilion and an 8km, Mercedes-to-Bagasbas Push race will kick off after that. There will be different classes and division for amateur and expert skimmers and a longboarding competition during the event.

The 1st Ultimate Uragon Regional Skim and Skate Challenge and Luzon Skim Jam is supported by San Miguel Corporation, Provincial Government of Camarines Norte, Slick Surf Skimboards Pilipinas, Junior Chamber International (JCI) – Philippines, and Department of Tourism.

Registration fee is P300.00 inclusive of event shirt and 2 lunch stubs. For more information, contact Slick Surf Skimboards Pilipinas at (63908) 881-5075 or visit their website, http://slicksurf.multiply.com/.

Neophyte Surfers to Ride the Waves at 2nd Baler Beginners' Surf Competition

The Baler Beginners' Surf Competition, the biggest beginners' surf competition in the country is back. It will be held from April 9 – 11, 2010 at Sabang Beach in Baler, Aurora.

Now on its second year, the event encourages newbie surfers and those who’d like to try the sport to learn from veteran surfers and experience riding the waves this summer. The competition is open for all first timer surfers, even spectators. Get the chance to meet new friends, eat great food, take home freebies, and a chance to win really cool prizes. Special awards such as Best Rides, Worst Wipe Outs, Best in Surf Wear, and more, will be conferred during the event.

Registration fee is PhP. 3, 800.00 for competitors and PhP. 3, 300.00 for spectators. Package include two nights-3 days accommodation (group sharing), transportation (Private Bus), 5 free meals (3 breakfasts, 2 dinners), two (2) sets of one hour surf lesson and board rental, and official event t-shirt. Participants who will be joining will have to pay down payment of Php 1,500. Full payment will be collected on the day of the event.

The 2nd Baer Beginners’ Surf Competition is organized by Surfari Philippines and MAHDOX Surf School and Surf Shop together with Aloha Boardsports.

For inquiries call or text Mr. Jasper Enriquez at (63922) 852-7737 or Benjamin Uy at (63922) 844-3729.

Wednesday, March 10, 2010

WORLDBEX 2010 Goes Green


WORLDBEX 2010 has turned green into more than just a color—it has become a goal, a statement and a mission.

In its 15th year anniversary and its grandest show to date, WORLDBEX (Philippine World Building and Construction Exposition), the first and foremost international construction trade show in the country, has adapted the theme “Constructing the Future Green Communities through Efficient Technologies and Materials.” Here, the latest building materials and technology will be showcased from March 17 to 21, 2010 at the World Trade Center, and Philippine Trade Training Center in Pasay City to aid architects, engineers, contractors and interior designers in making better structures that will stand up to the elements.

While this annual world-renowned expo has become the source of the most premium local and international products and services in the construction industry, local architects and building specialists are also looking forward to it because it has become an indispensable source of information for the latest construction trends and developments. This is all because of the highly anticipated WORLDBEX Seminars.

Acclaimed speakers from different parts of the globe who will grace the event include Engr. Sipco de Jonge (Netherlands); Arch. Timothy Wong (Singapore); Arch. Tai Lee Siang (Singapore); Ken Witherell (USA); and Terry Waterhouse (UK).

Meanwhile, local green advocates and experts will tackle a variety of topics: from living stylishly and efficiently in small spaces (by interior design guru Leo Almeria), to proper urban planning that will avert possible disasters (Arch. Felino Palafox, Jr.). Each day from March 18 to 20 will feature four different speakers who will share their expertise.

Who says the Philippines cannot go green? The country’s top architecture practitioners such as Arch. Jun Palafox, Arch. Albert Yu, and Arch. Philip Recto as well as leading interior designers Leo Almeria, Natalia Benitez, Suzet Cocuaco, Lot Hilvano, Wilmer Lopez, Chat Fores Lozano, Roland Laurena, Michael Pizarro, Tessa Prieto Valdez, Maritess Magcase & Rosalie Si, and Hubilla Design Group will show a uniquely local twist to sustainable design at the WORLDBEX’s Architects and Interior Designers Gallery.

Another facet of WORLDBEX 2010 that proves that sustainable development is now a global concern and responsibility is its Grand Embassy Pavilion. With about 28 countries represented, the Grand Embassy Pavilion will include United States of America, Turkey, Thailand, Finland, Syria, Indonesia, Korea, and Malaysia, among others.

WORLDBEX 2010 is sponsored by Boysen Paint, Davies Paint, Hunter Douglas, HCG, Lepanto Tiles, Mariwasa Tiles, WilsonArt, Puyat Steel, Puyat Flooring, and Cubes International.

For more information about the event, contact the Worldbex Services International at (632) 531-6374; 531-6350; 531-5044; 533-6988, fax (632) 533-2026, email: info@worldbex.com or visit their website at www.worldbex.com

Monday, March 1, 2010

Long Summer from El Nino Boost Tourism


Due to the dry spell brought about the El Nino phenomenon, the tourism industry, particularly the hotel and beach resorts in the provinces, is expected to gain momentum as early as now.

In an interview, Department of Tourism (DOT) Undersecretary for Marketing and Promotion Oscar Palabyab said that local tourists are expected to rush to Boracay and Batangas, Bohol, Palawan and the entire Ilocos coastline, Bataan and other newer sites that have been developed. Furthermore, beach resorts and other establishments that rely on good weather for their activities will surely benefit from the current situation.

As such, beach and garden weddings as well as outdoor reception for weddings are highly attainable this season due to low rain possibility. Destination weddings will likely be more affordable since establishments will offer group packages and other promos for tourist, and even soon-to-weds.

The DOT also expects more foreign tourists this year as a result of the global economic recovery. This is due to the affordable airfare and travel packages available for almost every destination in the country. However, Usec. Palaybay advised Filipinos to avail of discounted airline fares by booking early.

BiyahengPinas.com thanks the following sources for this article:
Canoy, Jeff, TV Patrol Linggo. El Niño gives tourism an unexpected boost (Aired February 21, 2010) Retrieved February 22, 2010 from
http://www.abs-cbnnews.com/video/lifestyle/02/21/10/el-ni%C3%B1o-gives-tourism-unexpected-boost#videoPlayer

Gov.ph. Long summer from El Nino is good for tourism (Posted February 6, 2010) Retrieved February 22, 2010 from
http://www.gov.ph/index.php?option=com_content&task=view&id=2002888&Itemid=2

Philippine Information Agency. Feature: Not everything about El Nino is bad news (Posted February 7, 2010). Retrieved February 22, 2010 from
http://www.pia.gov.ph/?m=12&fi=p100207.htm&no=14

Most Anticipated Food and Beverage Expo Slated this March

The 3rd Philippine International Food and Beverage Expo (PIFBEX 2010), most anticipated food and beverage expo in the country providing the supply solution in this industry will be staged from March 4 - 6, 2010 at the World Trade Center in Pasay City.

Organized by Trade Advertising Exhibitions & Conventions International, Inc. (Tradecon, Inc), the three-day event will bring together food and beverage industry players and professionals from all over the Philippine and the world to interact, transact, and explore limited business opportunities among themselves. Since its inception, the event continues its advocacy to bringing together the Food and Beverage industry players from the Philippines and around the globe to explore unlimited business opportunities.

PIFBEX 2010 also aims to open the gateway to further trade expansion and reach by offering innovative business opportunities to decision-makers and new potential customers on the latest machinery, equipment and technology related to food processing, handling and packaging.

“The expo will feature programs and activities that offer a timely opportunity to create consumer awareness on new developments on food and beverages and directly promote them in the market and among shoppers, inspired food buyers and enthusiasts,” said Tradecon, Inc. president Mildred Caballero.

Among the highlights of PIFBEX 2010 is its dessert-making competition with the theme “Filipino Desserts” where students from different culinary schools in the country will take part in.

PIFBEX 2010 targets over 18,000 trade buyers and guests who are expected to the fair that will showcase everything on food and beverages, as well as food franchising and business systems.

For inquiries and updates on PIFBEX 2010, contact Tradecon, Inc., at (632) 482-5318, 395-5009, e-mail tradecon.inc@gmail.com or visit the event website at www.pifbex.com.

Saturday, February 20, 2010

JFM Stages 2010 Nihongo Fiesta at Mall of Asia

Immerse yourself into the fascinating world of Japanese culture on February 27, 2010, as the Japan Foundation, Manila (JFM) and SM Mall of Asia, hold the 2010 Nihongo Fiesta at the SM Mall of Asia Cinema and Main Mall Atrium.

The annual festival, which promotes international cultural and arts exchange between Japan and the Philippines, will include a highly-anticipated Nihongo speech contest, a fun and hip Japanese and Filipino Street Fashion Exhibit and Contest, and an exciting J-Rock (Japanese rock) Concert.

Filipino students and professionals who want to show off their linguistic skills in Nihongo are invited to join the 37th Nihongo Speech Contest and get a chance to win an all-expense paid week-long study tour in Japan. In line with JFM’s objective of promoting cultural exchange through Japanese Language Education, participants are required to deliver their own original compositions on a subject of their choice. High School Nihongo beginners, on the other hand, can participate in the 2nd Nihongo Quiz Bee for High School Students to showcase their knowledge in Japanese language and culture. Both contests will be held in Cinema 2 of Mall of Asia; from 10:00 am to 5:00 pm.

Aside from showcasing the Japanese language, the Nihongo Fiesta will also put on display the stylish and edgy characters that descend the streets of Tokyo in the Japanese and Filipino Street Fashion Exhibit and Contest. The trendy Tokyoites are captured in a photo exhibition along with Manila’s very own interpretation of street fashion through the watchful eyes of Filipino fashion designer and style blogger Cecile Zamora Van Straten, and curated by Team Manila. Guests are invited to express their individuality, dress up in their street style best, and turn the hallways of Mall of Asia into urban center catwalks on February 27. Roving “style scouts” will choose the best dressed and the winner will take home a cash prize and Japanese fashion products. The Japanese and Filipino Street Fashion Exhibit and Contest will run from February 22 to 28 in the Main Mall Atrium of SM Mall of Asia.

Finally, cap off the Nihongo Fiesta festivities in the evening with fantastic music and dancing at the J-Rock Concert featuring the influential Japanese punk-pop-rock band Shonen Knife. Fresh from their US tour, the all-female group, which has gained a worldwide cult following, will rock out with the country’s all-male dunk (dance and punk) band, Pedicab in a one-night only free concert at Mall of Asia’s San Miguel by the Bay from 7:30 pm to 9:30 pm.

The 2010 Nihongo Fiesta is supported by the following media partners: Manila Bulletin, NU 107 and ClicktheCity.com.

Admission is free to all 2010 Nihongo Fiesta events. For inquiries, contact the JFM at (632) 811-6155 or email email@jfmo.org.ph or visit their website at www.jfmo.org.ph.

Thursday, February 18, 2010

PSC Celebrates 20th Anniversary with All in Sports Expo 2010

In celebration of the 20th Anniversary of the Philippine Sports Commission, players, coaches, and sports enthusiasts are invited to take part in the country’s newest sports and fitness expo: the 1st Philippine Sporting Goods and Facilities, Fitness Equipment, Apparel and Footwear, Hobbies, Recreation and Health-Related Products and Services Exhibition (All in Sports Expo 2010) scheduled on February 25 – 28, 2010 at the newly-renovated Rizal Memorial Sports Complex in Malate, Manila.

Organized by the Philippine Sports Commission in partnership with Global-Link MP Events International, Inc., the event will be an exhibit of the latest in the sports and fitness industry, featuring products, services, and technology form top local as well as foreign companies.

All In Sports Expo 2010 will coincide with the Commission on Higher Education - Private Schools Athletic Association - State Colleges and Universities Athletic Association (CHED-PRISAA-SCUAA) National Games - the biggest sports competition among private and state colleges and universities in the country. The games will showcase young athletes from 17 regions across the Philippine battle it out to become achieve high honors in their respective sports, including judo, badminton, tennis, swimming, athletics, and baseball.

Aside from display of sporting goods and items sold at discounted prices, other activities have been lined up for the four-day sports expo. There will be an inter-school tournament and exhibition on the country’s National Sport, Arnis. Philippine Taekwondo's best athletes will compete for the Metro Manila Open Championship. Philippine Grandmasters will face-off in a chess tournament. Other activities include bodybuilding exhibition, international dance competition for the youth in multiple subjects and styles including hip-hop, jazz, and ballroom, Tennis Exhibition Match between top athletes in men's and women's divisions, and a Sports photo exhibit featuring the greatest moments in Philippine sports from 1990 to present.

For more information about the event, contact Global-Link MP Events International Inc. at (632) 750-8588, 887-1304; fax (632) 750-8585; email: info@globallinkmp.com, or visit their website at www.globallinkph.com.

Tuesday, February 16, 2010

Philippine Beauty Experts Shine at Cosmetologie 2010

The Philippine International Cosmetologists Association (PICA), the leading organization of beauty and wellness professionals and the only association accredited by TESDA, proudly presents Cosmetologie 2010: Beauty, Wellness, and Trends Expo at the SMX Convention Center from February 23-24, 2010.

Cosmétologie 2010: Beauty, Wellness & Trends is the biggest and most prestigious gathering of industry professionals in the country today. With the leading names in the beauty, wellness and fashion industries taking part in this grand occasion, Cosmétologie 2010 will set trends in a country that appreciates beauty inside and out.

Organized by PICA together with Premier Events Plus Group, Inc. (PEPGroup, Inc.), Cosmétologie 2010 is assured of being an effective platform to promoting the latest products and services. The event will provide the most rewarding educational experience to all its participants with different activities conducted by professionals and experts in various disciplines of cosmetology. Interactive workshops on Classic cutting, Comprehensive coloring, Seasonal and trendy styling, Specialty make-up, Nail enhancement, Hair enhancement, Aromatherapy and reflexology will be staged throughout the two-day affair. There will also be live demonstrations where visitors can watch and learn from the best in the industry as international and celebrity experts conduct demonstrations on-stage.

To highlight Cosmétologie 2010, the organizers will stage a fashion fair and runway show where visitors will see total looks come together with fabulous fashion, amazing accessories, spectacular hair and make-up all set to vibrant music and expert commentary.

New to the expo is the complete integration of the “Touch of Excellence”, touted as the most prestigious and most credible competition for the beauty professionals and budding stylists who will take part in a unique competition to showcase their skills and creativity in the following categories: Urban Chic Cut and Color (Ladies and Gents), Red Carpet Glamour Hairstyle and Make-Up, and Bridal Bliss Make-up.

For more inquiries, contact Premier Events Plus Group, Inc., at (632) 4269603, 9280931, 4354790, 9291576, 9297993, email, info@pepgroup.com or the Philippine International Cosmetologists Association at (632) 437-3734. Visit the event website at http://www.cosmetologiefair.com/.

Sunday, February 14, 2010

DOT Opens MICECon 2010 to all Business, Industry Sector

Department of Tourism (DOT) Secretary Joseph ‘Ace’ Durano has virtually opened the forthcoming conference on meetings, incentives, conventions and exhibitions (MICE) to the entire business community as he invites all members of the corporate and entrepreneurial sectors to join the Philippine MICE Conference (MICECon) 2010 slated at the Subic Bay Exhibition and Convention Center on Feb. 4 - 7, 2010.

Sec. Durano said MICECON 2010 would orient corporate executives and entrepreneurs on the latest trends in this field, provide them with a lineup of competent foreign and local service providers, present to them the best practices worldwide, and acquaint them with the global network of MICE experts whom they could tap, thus enabling them to optimize the benefits they could derive from staging their own MICE-related activities anywhere in the world.

“MICECON is not just for the MICE sector of the tourism industry, but for the entire business community since it revolves around a marketing tool that is now being used extensively worldwide in pursuit of corporate and entrepreneurial objectives,” Sec. Durano explained.

This is the first time that a MICE event will be held north of Manila. Previous MICE events were staged in Cebu, Boracay, Davao, Bacolod and Batangas. The staging of this event in Subic is intended to develop and market the North as another MICE destination outside Manila. This is also the first time that the country’s two major MICE-related events – the Philippine Incentive Marketing Conference (Phil-Incentive) and the Philippine Asia MICE Forum – are brought together to form MICECON 2010.

Organized by the DOT and its marketing arm, the Philippine Convention and Visitors Corp. (PCVC), MICECON 2010 includes an Amazing MICE Race, MICE Leaders Forum, Educational Tracks for MICE Mates, MICE market seminars, business networking, and bid presentations of future MICECON hosts.

Aside from the seminars, workshops and business networking activities, MICECON 2010 also includes special events in three key northern destinations – Balanga for bird watching, Subic for the main conference, and Clark for the post-tour.

MICECON 2010 is supported by the Subic Bay Metropolitan Authority, Philippine Airlines, Philippine Tourism Authority, Provincial Government of Cebu, City Government of Balanga, Bataan, Provincial Government of Bohol, Victory Liner, Islands Philippines, Primer Group of Companies, Recreational Outdoor Exchange (ROX), WOW Jeepney Tours, Clark Development Corp., Clark International Airport Corp., Coltrans, Marriott Hotel, Travellers International Hotel Group, Annset Holidays, Inc., INTAS Destinations, Yellowbird Tours, Abacus International, Smart Communications, Inc., TTG Asia, Manila North Tollways Corp., Philippine Association of Convention/Exhibition Organizers and Suppliers (PACEOS), Movement of Incentive Travel Executives (MITE), Hotel Sales & Marketing Association (HSMA), National Association of Independent Travel Agencies Inc. (NAITAS), and Travel Café Philippines.

For more information on MICECON 2010, contact the MICECON Secretariat at (632) 525-9318 local 233 or 525-6110, email phil.MICEconference@gmail.com, cit@dotpcvc.gov.ph, or visit www.dotpcvc.gov.ph.

Sunday, February 7, 2010

Manila Night Sky to Brighten Up during First Philippine International Pyromusical Competition

Every Sunday starting February 14, 2010, Valentines Day and Chinese New Year, the Manila night sky will brighten up as the best pyrotechnic experts take part in the First Philippine International Pyromusical Competition, scheduled from February 14 – March 14, 2010 at the SM Mall of Asia Grounds in Pasay City.

Present by SM Mall of Asia this annual event will put on a never-before-seen spectacle of lights and colors where the night sky and sea meet as staged by the world’s leading pyrotechnic experts from nine countries – Australia, United Kingdom, China, France, Japan, Singapore, Malaysia, United States of America, and the Philippines.

This competition will not only pain the Manila sky with brilliant bursts of vivid colors, but will also be the venue to showcase the emerging artistry and evolving sophistication of Filipino fireworks technology. The Philippine International Pyromusical Competition will be imbued with the awesome fanfare and delightful displays of the world's leading pyrotechnic events, but done with that distinct Filipino flourish that will surely bring together eager audience from all over the region.

The Philippines will fire up the opening salvo of pyrotechnic artistry on February 14. As host country, the Philippines will not take part in the competition but will showcase its unique pyrotechnic presentation during the opening and closing ceremonies. Other countries will show off their entries during the following days:
  • February 14 - Australia
  • February 21 – United Kingdom and China
  • February 28 – France and China
  • March 7 – Singapore and Malaysia
  • March 14 – USA

The 1st Philippine International Pyromusical Competition is in cooperation with Platinum Fireworks, Inc., and Department of Tourism. Official Residence is Traders Hotel Manila.

For ticket inquiries, call Ticketnet at (632) 911-5555 and Ticketworld at (632) 891-999. For more information about the event, contact Platinim Fireworks, Inc., at (63917) 926-4625, (63939) 317-5476, email platinumfireworks@gmail.com or visit the event website at www.pyrophilippines.com/.

Saturday, February 6, 2010

World’s Best Ballroom Dancers Face-Off at 3rd Philippine StarBall

The country’s biggest, grandest and most anticipated ballroom dance competition is set to take center stage once again at the 3rd Philippine StarBall to be held on February 13, 2010 at the Rizal Ballroom of Makati Shangri-La Hotel in Makati City.

Organized by the Council of United Professional Dance Teachers of the Philippines (CUPDTP), the event aims to bring the best in the world of ballroom dancing to the Filipino audience. The event is spearheaded by organizing committee chairman Michaela “Pinky” Puno, wife of Department of Interior and Local Government Secretary Ronaldo Puno, who personally invited the top competitors she saw at the Blackpool Festival and the Internationals competition in London.

Top professional and amateur ballroom dancers from around the world will show their skills in what is to be the most celebrated dance competition in this part of the globe. About 80 international, high caliber dancers will participate in this year’s Philippine StarBall. They will be coming from all over the world—USA, Italy, Denmark, Russia, Lithuania, Slovenia, Poland, Australia, Germany, Serbia, England, Bulgaria, Croatia, Latvia, Canada, Norway, Moldova, Azerbaijan, Austria, as well as our Asian countries—Hong Kong, Singapore, Taiwan, Thailand and Japan.

This event, recognized by the Games and Amusement Board, is supported by the Department of Tourism and First Gentleman’s Foundation. The 3rd Philippine StarBall is for the benefit of Kythe Foundation, which helps children with cancer.

For more information, contact the Philippine StarBall Secretariat. Ms.Marissa Manese at (632)812-8464, email Ms. Pinky Puno mpuno@aol.com, michaela.puno@gmail.com or Mr. Jose "Jojo" Cariño, CUPDTP President at jojocarino@gmail.com or visit the official website at http://www.philippinestarball.com/

Thursday, February 4, 2010

Ballooning Goes To New Heights at 15th Philippine International Hot Air Balloon Fiesta

Hot air balloons paint the sky once again for the 15th Philippine International Hot Air Balloon Fiesta (PIHABF). This dazzling event will be staged at the Clarkfield Economic Zone in Pampanga on February 11-14, 2010.

The PIHABF is an annual event featuring balloons from all over the world. Over the years, it has become a convention of sorts including aerosports and other aviation-related pursuits.

Tagged as the “Weekend of Everything That Flies”, viewers will be treated to a spectacular air show featuring regular and special-shaped hot air balloons coming from all over the world. Other activities include skydiving exhibitions, paragliding, aerobatics, airplane and helicopter flybys, balloon-bursting competitions, professional kite flying, remote control aircraft displays and a whole lot more! There will also be ground activities like food courts and fly markets, car exhibitions, army aircraft and gear displays, aviation schools exhibits, photo contests and other exciting events. It’s definitely a treat for the whole family.

The 15th PIHABF will also stage the 2010 Aviation Awards, which aims to recognize several outstanding people who exemplify the highest standards of flying and service, or have made extraordinary contributions to the aerospace industry in the year 2009. The recipients of the 2010 Aviation Awards will be honored at the awards ceremony and dinner scheduled on February 13, 2010.

The 15th Philippine International Hot Air Balloon Fiesta is sponsored by United Parcel Service (UPS), Krukspec Tactical Gear, Marquee Mall, Asian Air Safari, Angeles City Four Wheelers Club http://216.55.144.142/ac, DSV Logistics, Caltex, Cebu Pacific Air, Circus Aircraft, Global Gateway Logistics City, Yellow Cab Pizza, Ayala Malls, Recreational Outdoor Exchange (R.O.X.), Clark Development Corporation, Diosdado Macapagal International Airport, Air Force City, Civil Aviation Authority of the Philippines, Armed Forces of the Philippines, and Philippine National Police.

For more information and a detailed schedule of activities, contact Asian Air Safari at (632) 384-0085, (63927) 340-4994 or visit the event website at http://www.philballoonfest.net.

Thursday, January 21, 2010

CCP Sets Stage for First Philippine Guitar Fest

Philippine International Guitar Festival 2010The Cultural Center of the Philippines (CCP) and The Guitar Friends will hold the First Philippine International Guitar Festival 2010 from January 28 to 31 at the CCP in Pasay City. With the objective of promoting the Classical Guitar, the festival offers exciting musical performances by outstanding guitarists from the Philippines and abroad.

Maestro Jose Valdez, who is considered to be one of the best guitar teachers in the country, is the director of the Festival. Maestro Valdez, who has 35 years of teaching experience, is a lecturer and professor at the University of the Philippines, Philippine Women’s University, St. Scholastica’s College, Philippine National University, La Concordia College and St. Paul University. He is a pioneer of all major guitar courses in most schools in the Philippines. The CCP Encyclopedia of Philippine Arts ranks him as one of the pioneers of classical guitar in the country.

Among those performing in the Festival are Mr. Steve Lin, Mr. Michael Dadap, Mr. Jose Valdez, Mr. Perfecto de Castro, Mr. Sixto Roxas, Mr. Kasilag Guitar Trio, Tabs, UP Guitar Orchestra, Fundacion Centro Flamenco and the winners of the National Music Competitions for Young Artists 2009 Guitar Category. More artists and groups, including the Manila Symphony Orchestra, are expected to be added to the list of performers in the Festival. One of the highlights of the Festival will be the concert by a Spanish guitar soloist to be brought in by Instituto Cervantes.

Mr. Steve Lin is a renowned international artist who has concertized throughout the US, Italy, the Philippines and Taiwan. An award winning guitarist and a recording artist, Mr. Lin teaches guitar at the San Jose State University and Northern California School of Music. He has a master’s degree from Yale School of Music and is completing his doctorate at the New England Conservatory under Eliot Fiske.

Mr. Michael Dadap has been artistic/music director and conductor of The Children’s Orchestra Society since 1984. He studied at UP, the Mannes College of Music and the Juilliard School. As a conductor, he has conducted and collaborated with some of the world’s most renowned concert artists. As an accomplished classical guitarist, he made his Carnegie Hall debut in 1974 and has since performed in numerous concerts internationally.

Mr. Sixto “Butch” Roxas is a highly respected guitarist currently helping reestablish as well as playing for the UST Jazz Orchestra together with conductor/saxophonist Mr. Tots Tolentino. He studied at the famed Berklee College of Music in Boston and took guitar courses in various institutions abroad such as the Schola Cantorum in Paris and in Barcelona, Spain with Maestro Josep Henriquez under a grant from the Agencia Española. He is a faculty member of the UST Conservatory of Music.

Mr. Perfecto de Castro is hailed as one of the best Filipino guitarists. A graduate of PWU School of Music, he studied with Maestro Jose Valdez. The Laudarra, or the Ten String Classical Guitar, is Castro’s instrument of choice. He has collaborated with composers all over the world to add to the repertoire of the Ten String Guitar. He is a founding member of the Kasilag Guitar Quartet.

Fundacion Centro Flamenco is an organization dedicated to the promotion of the art of flamenco music and dance.

The Guitar Friends, which is spearheading the Festival, is composed of guitar aficionados of varying levels of expertise in guitar performance brought together by their love for guitar and their association with Maestro Jose Valdez, the Festival director. The Guitar Friends support the Guitar Immersion Program of Maestro Valdez and conducts activities such as campus concerts and master classes.

The 1st Philippine International Guitar Festival 2010 will offer master classes and lectures on topics such as “Building a Performing Career,” “Flamenco,” “A Guitarist’s Pain,” “Jazz Improvisation,” “Ensemble Playing” and “Musicality, Intelligence and Technique.” The Festival will also feature booths and displays by guitar makers and manufacturers.

The 1st Philippine International Guitar Festival 2010 is sponsored by CCP, Philippine Amusement and Gaming Corporation (PAGCOR), SMART Communications, Inc., and Rudolf Lietz, Inc.

For details, call (63917) 526-6377, (63920) 498-2720, (63915) 921-3440, e-mail philguitarfest@gmail.com or visit http://philguitarfest.blogspot.com.